{"id":2462,"date":"2022-07-19T11:57:42","date_gmt":"2022-07-19T15:57:42","guid":{"rendered":"https:\/\/home.hamptonu.edu\/shsjc\/?page_id=2462"},"modified":"2022-07-19T11:59:34","modified_gmt":"2022-07-19T15:59:34","slug":"elizabeth-herrera-smith","status":"publish","type":"page","link":"https:\/\/home.hamptonu.edu\/shsjc-old\/advisory-council\/elizabeth-herrera-smith\/","title":{"rendered":"Elizabeth Herrera Smith"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"2462\" class=\"elementor elementor-2462\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9aa6fb9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9aa6fb9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-108ea33\" data-id=\"108ea33\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fc23eae elementor-widget elementor-widget-spacer\" data-id=\"fc23eae\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d5b2286 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d5b2286\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-05d9139\" data-id=\"05d9139\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2b152df elementor-widget elementor-widget-text-editor\" data-id=\"2b152df\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong><img fetchpriority=\"high\" decoding=\"async\" class=\"size-medium wp-image-2464 alignleft\" src=\"https:\/\/home.hamptonu.edu\/shsjc\/wp-content\/uploads\/sites\/66\/2022\/07\/Elizabeth_Smith-e1658246349794-300x281.jpg\" alt=\"\" width=\"300\" height=\"281\" srcset=\"https:\/\/home.hamptonu.edu\/shsjc-old\/wp-content\/uploads\/sites\/66\/2022\/07\/Elizabeth_Smith-e1658246349794-300x281.jpg 300w, https:\/\/home.hamptonu.edu\/shsjc-old\/wp-content\/uploads\/sites\/66\/2022\/07\/Elizabeth_Smith-e1658246349794.jpg 337w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>Elizabeth Herrera Smith<br \/><\/strong><strong>Executive Vice President, Head of DEI<br \/><\/strong><strong>WE Communications<\/strong><\/p><p>Elizabeth Herrera Smith is executive vice president and head of diversity, equity and inclusion (DEI) at WE Communications. In this role, Elizabeth leads the agency\u2019s DEI efforts where she is focused on creating a strong culture of belonging, increasing diverse representation within the agency, providing educational opportunities that advance employees\u2019 understanding of diversity and inclusion, and working in partnerships with organizations focused on providing opportunities in communications for underrepresented groups. She works closely with HR, Employee Resource Groups and executive leaders across the company to embed DEI into WE. She also continues to advise clients on DEI communications.<\/p><p>Elizabeth has more than 20 years\u2019 experience creating successful data-driven and integrated communications campaigns for a diverse range of brands and audiences. Before her current role leading DEI, Elizabeth was a senior leader in WE\u2019s Consumer Sector, where she advised clients like McDonald\u2019s, Microsoft, VSP, Cisco and Volvo on brand reputation, DEI and executive communications. She also led the PR team responsible for Microsoft\u2019s foray into brick-and-mortar retail, helping the company expand across North America. Before joining WE, Elizabeth served as the program and communications director at the Santa Fe Community Foundation, where she was responsible for telling the foundation\u2019s story to donors, media and nonprofit organizations.<\/p><p>Outside work, Elizabeth can be found volunteering in and around Seattle and exploring the arts, culture and food of the Pacific Northwest.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Elizabeth Herrera SmithExecutive Vice President, Head of DEIWE Communications Elizabeth Herrera Smith is executive vice president and head of diversity, equity and inclusion (DEI) at WE Communications. In this role, [&hellip;]<\/p>\n","protected":false},"author":118,"featured_media":0,"parent":1034,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-2462","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Elizabeth Herrera Smith - School of Journalism<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/home.hamptonu.edu\/shsjc-old\/advisory-council\/elizabeth-herrera-smith\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Elizabeth Herrera Smith - School of Journalism\" \/>\n<meta property=\"og:description\" content=\"Elizabeth Herrera SmithExecutive Vice President, Head of DEIWE Communications Elizabeth Herrera Smith is executive vice president and head of diversity, equity and inclusion (DEI) at WE Communications. 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